ePharmacy Masterclass
Digital Marketing | Sales
Starting Soon
Learn how to promote and grow your ePharmacy - eshop
This 15 hour seminar on ePharmacy business will help you create a solid business plan that will optimize your eshop's performance and growth. We aim to provide you with the strategies and tools that will differentiate your brand in one of the most competitive sectors of e-commerce where products are almost similar in all main players.
This seminar covers all essential aspects of the ePharmacy sector, including: profitability strategies, differentiating your brand, digital marketing tactics,SEO basics, necessary CRM features, and comprehensive technical insights ranging from platform selection and strategic partnerships to tools, competitive analysis, and fostering customer loyalty.
This program is offered Live Online in Greek. See more information in our Greek page.
New dates will be announced soon.
The ePharmacy Masterclass is addressed to:
- ePharmacy owners and administrators
- Pharmacists
- Marketing and Sales executives in Pharma
- Developers, consultants and digital marketers who support ePharmacies and eshops
New ePharmacy - eShop, Platform Migration, Redesign
- Open-Source Platforms vs Custom
- Migrations and SEO
- ERP and other integrations
- Maintenance
- CRO: who is it for and how to do it
ePharmacy Business I
- Branding and Differentiation
- Profitability
- Digital Marketing Costs and partners
- Promos vs Services
- Always on Discounts and free-shippings
ePharmacy Business II
- ePharmacy Business II
- Product categories
- Competition monitoring
- Marketplace and data
- Operations and other costs
- Export in other countries
ePharmacy Digital Marketing
- ePharmacy Digital Marketing
- Platforms
- Strategy
- Audiences and targeting
- CRM
- SEO
Scaling business
- New platforms
- CRO and opportunities
- Loyalty
- Lifetime Value
- NPS
- Advanced Product Pages
- Advanced Catalog listings
Need more information?
Contact our Academic Advisor
Petros Gardiklis
eCommerce Consultant / Non-Executive Director
Petros Gardiklis is an experienced eCommerce and Digital Marketing Consultant.He has worked for 5 years as Digital Manager at L'Oréal Hellas in the area of selective brands (Lancome, YSL, Armani, ...
Learn moreYou can register, or have your employer register you up to two days before the start date of the program if there are still available places.
Add the program to the shopping basket. The first time you place an order you need to register. For company registrations please check the box “I am booking on behalf of my company”.
Then, fill out your personal details and select an invoice or receipt to be issued.
Then, pay the tuition fee. Payment is available by:
a) debit, prepaid, or credit card (interest-free installments will be visible if available),
b) Bank payment ID, that you can use to pay at the bank or via ebanking. The full fee must be paid upon registration, or
c) IRIS and direct debiting your bank account.
Please note that once you successfully place your order you will receive an automated confirmation message. This does not mean that your registration is complete. Your place is reserved once you pay the relevant tuition fee. When payment is recorded in the system, we will contact you to confirm your registration. Employers who enroll 3 or more employees in the program receive a 10% discount on the total amount of fees. This discount is visible in the shopping cart.
Invoices are issued within 10 days after the completion of the seminar. No installments are available.
To learn more about group offerings, contact us at 210-3680911, training@hau.gr
All participants must pay the seminar registration fee prior the event starts.
In case of cancellation or non-attendance, unfortunately, the registration fees are not refundable.
If you change your plans and must cancel your registration, kindly ensure that you do this no later than the beginning date of the course. In this case, you will be refunded the full amount. Unfortunately, if cancellations are made after the course starts, we are unable to issue refunds, as registrations will incur costs regardless of your attendance, however we would gladly welcome a replacement attendee in your place.
Additionally, if you are unable to attend the entire seminar for any reason, we are unable to adjust or refund your registration fees.
The seminar can be organized exclusively for your company, if there is a group of people who wishes to attend. The content, dates, and schedule will be tailored to your employees' needs. Contact us at 210-3680907 for more information on corporate and customized training solutions.
