Mastering Objection Handling: How to Close B2B Sales with Confidence
The closing stage is perhaps the most critical part in B2B Sales deals . Despite good preparation and effective presentation of products or services, many deals fail at this point due to objections, hesitations, and concerns raised by the client.
This webinar took place on October 24. Want to learn more about the B2B Deal Closing System. Join our next B2B Sales Deal Closing Masterclass.
In this free webinar, we examined how to effectively handle these objections. Moreover discussed about how to:
- Identify the most common objections that arise during the closing stage.
- Address objections with confidence and maintain control of the conversation by getting acquaintd with a proven methodology for closing deals
- Highlight the value of the solution you offer, not the low price or the big discount, and negotiate the deal components based on mutual benefit rather than price
- Craft a sales story that's different from what your competitor is using
- Turn objections into opportunities to persuade the client and strengthen their trust in your offer.
- Lead the sale to its final stage, shortening the sales cycle, leaving no room for uncertainty or doubt.
Speaker: Fanis Rigas, B2B Sales Expert, founder of Accelerate Growth.
Prior to founding Accelerate Growth, Fanis was co-founder and Development Director of kariera.gr, the leading recruitment website in Greece, which was acquired in 2008 by Careebuilder.com. He worked as VP of Growth Europe at Careerbuilder.com for more than 10 years, managing more than 250 sales persons in 6 countries. Fanis has been awarded with the Business Excellence Award by the President of the Hellenic Republic. He is an elected member of the Board of Directors of the Hellenic Economic Chamber of Greece, a member of the Board of Directors of Action Aid Hellas and an active supporter of the Greek Startup Ecosystem in various roles, including as a mentor. Fanis is teaching B2B Sales courses at the Hellenic American Union.